USPRE

United States P.R.E. Association

The United States P.R.E. Association (USPRE) promotes the Pure Spanish Horse (Pura Raza Española) across the U.S. and Canada, championing its breeding, dressage sport, and community through shows, championships, and its flagship USPRE Week.

The work

A fresh graphic for every edition — a different visual style each year, carried across posters, print and digital ads, banners, and social kits.

The benefits

A signature look that feels new every year while staying unmistakably USPRE — giving each event its own presence and building a visual legacy that grows stronger with every edition.